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Candidate Acquisition

Build one continuous candidate flow.

Connect paid campaigns, existing sources and your candidate database to every active vacancy.

Candidate AcquisitionTruck Drivers · Hamburg
Candidate flow active
Candidate sources
MMeta Recruitment AdsLocalized German campaigns
CConnected SourcesExisting candidate flow
DCandidate DatabaseReactivation
→
Automated engagementTrona AI RecruiterEngage · Follow up · Screen
One connected workflowEvery candidate is captured, contacted and routed automatically.
Candidate acquisition map

Build a continuous candidate flow before the first conversation starts.

See how campaigns, markets and existing sources connect to the same vacancies and candidate profiles.

01

Candidate Sourcing

Build a continuous candidate flow

↓
02

Meta Recruitment Ads

Plan and manage candidate flow through budget

↓
03

Connected Sources

Bring existing channels into one flow

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01 · Candidate Sourcing

Turn fragmented sources into one candidate flow.

Bring paid campaigns, connected channels and candidates already in your database into the same vacancy-level acquisition workflow.

  • ✓Multiple candidate sources
  • ✓Database reactivation
  • ✓Source-to-vacancy routing
Candidate flowCandidate flow
Active
Source
MMeta Recruitment AdsLocalized German campaignsConnected
CConnected SourcesExisting candidate flowConnected
DCandidate DatabaseReactivationConnected
→
Active vacancyTruck Driver

Hamburg, Germany · Always-on

Ready for outreach
02 · Meta Recruitment Ads

Plan candidate flow with Meta Recruitment Ads.

Set a monthly recruiting budget, use an estimated candidate range to plan delivery and adjust localized campaigns as vacancy demand changes.

  • ✓Budget-linked candidate planning
  • ✓Candidate flow by campaign
  • ✓Market-specific messaging
  • ✓Direct routing to Trona
Meta Recruitment AdsCandidate flow
Active
Campaign budget€1,000
Expected candidate flow200–250Based on Germany · estimated €4–5 per candidate
Campaign budget€1,000
€0€4,000
OptimizationActive
MarketHamburg, Germany
LanguageDeutsch
Meta Recruitment Ads→ Candidate flow
03 · Connected Sources

Bring every candidate source into one AI-powered flow.

Candidates from campaigns, connected channels and your database enter one system, move through AI processing and arrive in Trona ATS with their source context intact.

  • ✓One intake for every source
  • ✓AI-powered engagement and qualification
  • ✓Recruiter-ready profiles in Trona ATS
Connected SourcesCandidate flow
Active
MMeta Recruitment AdsLocalized German campaigns218
CConnected SourcesExisting candidate flow96
DCandidate DatabaseReactivation54
→
AI Automation368

Candidate flow

EngageFollow upScreen
→
Trona ATS74Recruiter review ready

Manage every hire

Connected
One acquisition system

Every source becomes part of the same hiring workflow.

Campaigns, localized variants, connected channels and database candidates arrive with their source context intact.

01Candidate Sourcing→02Meta Recruitment Ads→03Connected Sources→
Operational Control

AI that works inside your hiring rules.

Keep automation fast without turning hiring into a black box. Trona keeps screening logic, candidate answers and handoffs visible to the recruiting team.

✓Recruiter-controlled decisions

AI prepares qualified candidates; your team makes the hiring decision.

◎Transparent screening

Review the requirements, answers and signals behind every qualification.

⌘Configurable workflows

Define the stages, criteria and handoffs that match your operation.

↺Connected candidate history

Conversations, documents, scores and recruiter actions stay together.

Candidate acquisition FAQ

Practical questions about building candidate flow.

How Trona connects campaigns and existing sources to the wider hiring workflow.

Which candidate sources can Trona bring together?

Trona can combine Meta recruitment campaigns, connected candidate sources and candidates already stored in your database in one acquisition flow.

Can campaigns be localized by market?

Yes. Campaign language, role information and messaging can be adapted for different markets while routing candidates into a consistent workflow.

What happens after a candidate responds?

The candidate is connected to the relevant source and vacancy, then can move into AI-powered engagement, screening and the ATS.

Can existing candidates be reactivated?

Yes. Existing candidate records can be brought back into active flows instead of relying only on new paid acquisition.

Build your frontline hiring engine

See Trona inside your hiring operation.

Walk through the complete candidate journey and explore how Trona can fit your roles, locations and hiring volume.